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Our Story
Many things change after breast surgery. One you may not imagine is your underwear drawer. This is exactly how Founder and CEO, Dana Donofree, felt after her breast surgery. She scoured the globe just looking for a bra that fit but continued to show up braless.
That’s when she knew something had to change. Using her many years of fashion design experience, she (re)designed bras until creating one that fit her body that wasn't only comfortable, but beautiful too.
AnaOno may have been born out of necessity, but today it gives us a reason to celebrate what makes us different.
It's not just about your body – it's about your story. Maybe you’re a breast cancer patient or survivor. Maybe you’re asymmetrical or have other needs for a bra to fit your chest. You could be tired of traditional underwire bras that cause unnecessary pain and discomfort. You may just want something that makes you look and feel good. No matter who you are, no matter your story, we believe you should have a bra that fits your unique shape. AnaOno. Designed differently. Because we are. And different is beautiful.
Our Mission
We see a welcoming & elevated future where chest inclusivity is the standard, not the exception
Designed for Comfort.
AnaOno bras are now crafted with our new Comfy Modal fabric — an upgraded, softer, and more supportive material designed with you in mind. After hearing your feedback, we set out to make our favorite bras even better.
From the everyday favorite Rora Front Closure Bra, to the relaxed Leslie Leisure Bra, and the supportive Monica and Molly Bras, each style is now made with our Comfy Modal for an even dreamier fit. Every stitch is designed to move with your body, offering wirefree comfort and care you can truly feel.
At AnaOno, we believe your comfort should never be compromised. That’s why we’re constantly evolving to bring you the most comfortable and reliable bras — because you deserve to feel amazing every single day.
Women Run.
Designed for women, by women. Our team is made up of knowledgeable women who value you and your comfort. We seek to build a world where clinical & specialty intimates are beautifully crafted & function does not sacrifice comfort. Driven by our commitment to understanding & empowering our community, we aim to provide products that go beyond filling a need & surpass the expectations of our customers.
We are eager to help you during your hardest times, and want to be more than just another clothing brand that you stumble upon. We want to be your support system, your shoulder to lean on, and most importantly we want to be a friend. Interested in joining our team? Apply below!
Produced Sustainably.
AnaOno is committed to creating beautiful, comfortable, high quality clothing that is made from sustainably sourced fibers. We pride ourselves on seeking out the best fabrics that are no only good for you, but good for planet. In addition to our sustainable fabric commitment, we strive to collaborate with ethical and empowering manufacturers that have the same values as our AnaOno team.
Our proprietary AnaOno Comfy Modal fabric is crafted from wood sourced from sustainably managed forests that naturally regenerate. This innovative material offers superior softness and recovery while using 97% less water in production compared to traditional cotton.
